Sun Sound makes a splash in NSW!
Sun Sound is a catchy five second jingle designed to be played at regular intervals on loud speakers at beaches, pools and sports grounds. Itâ€™s a friendly reminder to protect your skin from the sun.
Sun Sound was produced by renowned Australian musician Ben Lee. Sun Sound's launch in summer 2009 attracted widespread national and international media coverage. Sun SoundÂ has beenÂ internationally recognised for creative innovation at award ceremonies in New York, London,Â France and Australia. This summer,Â Sun Sound is expanding to select areasÂ across Australia. To get involved orÂ find out if the Sun Sound is playing near you, contact your local Cancer Council office.Read more
Getting started with Sun Sound in NSW
Join the many other supporters playing Sun Sound!
- Step 1. Check if you are eligible and request a Sun Sound CD by emailing your details to firstname.lastname@example.org
- Step 2. Broadcast over your PA system, or play into a megaphone every hour from 11am to 3pm (daylight saving time) during summer at your outdoor venues and events
- Step 3. Ensure your staff are aware of the Sun Sound and what it means
- Step 4. Promote Sun Sound to your local community by ordering and distributing the free promotional materials available. Download Sun Sound Guide for other handy tips.
Whilst we were enjoying our summer holidays, the Sun Sound campaign was in full swing. Our Olympian ambassadors, David Smith and Nina Curtis, have been making their way around NSW spreading the word about Sun Sound, and making headlines in state and regional news.
The Tennis NSW Get into Tennis information booth was a popular attraction with spectators both young and old alike. Air conditioning and lounges provided spectators with the chance to cool down, re apply sunscreen and read about the Sun Sound campaign.
Sun Sound has received national and international recognition for creative innovation and excellence. In 2010 Sun Sound was awarded a gold award at the CLIO Advertising Awards in New York, two silver awards at the prestigious Cannes Advertising Festival in France and three silver awards at the Australian Outdoor Media Awards. In 2011, Sun Sound was recognised for marketing excellence at the Marketing Institute of Australia.
Sun Sound is gaining momentum this summer with more and more Councils coming on board.Â Already playing far and wide across NSW, from Manly to Cronulla, and Broken Hill to Bourke, Sound is now being rolled out at select areas in other states and territories.